Rubies in the orchard, how to uncover the hidden gems in your business, Lynda Resnick ; with Francis Wilkinson
Type
Label
Rubies in the orchard, how to uncover the hidden gems in your business, Lynda Resnick ; with Francis Wilkinson
Language
eng
Illustrations
illustrationsplates
Index
index present
Literary Form
non fiction
Main title
Rubies in the orchard
Oclc number
231162843
Responsibility statement
Lynda Resnick ; with Francis Wilkinson
Sub title
how to uncover the hidden gems in your business
Summary
Lynda Resnick's marketing triumphs read like an encyclopedia of branding. In Rubies in the Orchard, she divulges her secrets for creating some of the world's most memorable and iconic brands, and the bull's-eye strategies to sell them